The World's Most Competitive Bathroom Break
We are a urinal based platform that brings venues and marketers together to provide an interactive and competitive game for venue patrons.
Everyone Does It
You've seen the shell in the urinal. The little fly etched into the porcelain. The Golden Channel is the next evolution — an interactive game unit mounted to the urinal that turns the routine into a fun, competitive, engaging moment.
Play, score, and see where you rank on the live leaderboard. Then defend your title.
For venues and brands, it's a new way to engage your patrons.
Your Customer is Already Looking
Place your brand in front of the right people in the right place at the right time.
Verified Impressions
Pay only for confirmed ad views, not estimates. Your ad hits twice — once during play, and again when the patron scans the QR code to check their score.
Engaged Audience
Associate your brand with the fun of the game. Make an impression that lasts.
Real-Time Analytics
Live engagement metrics per venue and per unit. Know where your impressions are hitting and see the conversion.
Targeted Placement
Match your ads to venue type, location, and demographic.
Partner with us!
A partnership with us has several benefits to your establishment.
Boost Drink Sales
Taking aim encourages patrons to try again — which means heading back to the bar for another round. Fun drives purchases.
Revenue Sharing
Earn a share of ad revenue from every session. Passive income from a room you weren't monetizing.
Delight Your Customers
Give guests something genuinely memorable. The bar with the urinal game is the bar people come back to — and tell their friends about.
Easy Installation
We handle everything — install, maintenance, and content updates. Zero lift from your team.
Ready to Get Started?
Whether you're an advertiser looking for high-attention placements or a venue owner ready to unlock a new revenue stream — we'd love to talk.
We'll be in touch soon.